Monday, July 11, 2011

Consumer Product Sales Letter

[date]

Warren Laylor
78 Andover Street
Alabaster, Kansas 90909

Dear Mr. Laylor:

Because you’re a valued customer, I’ve been authorized to make you this very special offer: For a limited time only, you can save 50% when you buy 4 pairs of Slacks Favorites slightly imperfect men’s slacks!


That’s right. Usually you save 40% when you buy 4 pairs of slightly imperfects.
But we’ve slashed our prices, so now you pay only half the normal first-quality
price.

Take advantage of these low prices to try some spring and summer favorites like Slacks Favorites Cotton Twills at only $22.99 per pair, or Summer Slacks at just $19.99 per pair. With prices this low, you can try several different colors to go with every conceivable outfit.

And it’s the perfect time for you to stock up on your favorite slacks styles, like:

Slacks Favorites all cotton work pants—only $15.99 per pair.
Slacks Favorites cotton/polyester blend dress slacks—only $17.99 per pair.
Slacks Favorites bestselling durable casuals—only $18.99 per pair.
Remember Slacks Favorites, Inc. guarantees your satisfaction—no matter what.

If you are not completely satisfied, just return the item for a full refund or replacement, whichever you prefer. I only have authority to extend these special half-off prices through July 31, so I urge you not to delay. Order now and stock up on your favorite Slacks Favorites styles at these super-saver prices.

Sincerely,
Lorraine Gabor
Vice President, Marketing

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